Hi! I'm Michael Sova, and I would like to welcome you to the Serra Traverse City website. As a sales consultant for the dealership, you can rely on me for quality customer service. I take the time to listen to my guests' needs and always work in their best interests. My colleagues and friends know me as someone with a light-hearted attitude and a genuine passion for making others laugh. I am proud and honored to help my customers find the perfect vehicle, which is likely the second most significant investment they will make in their lives. I grew up in Traverse City, Michigan, and love working for our incredible community. I attended Northwestern Michigan College for Business Administration. My skills include great leadership, being easy to work with, and a skilled communicator and problem-solver. When it comes to my free time, I enjoy golfing, camping, hiking, paddling and watching football. I am always striving to be the master of my craft and improve the customer sales experience. My passion for cars began at a young age, and I look forward to more years in the auto industry. Please don't hesitate to reach out with any questions; I am always here to help!
4.9 / 5 based on 208 ratings (143 written reviews)
My overall experience was excellent. Mike was very communicative and kept in touch, and accommodated my schedule to meet and take care of returning my old lease and acquiring a new one. Mike was easy to work with and well informed, and made the whole process smooth and easy. I have already recommended him to someone else who might be considering a Volvo.
— Jeffrey S. ,
Mike contacted me about my upcoming lease deadline and helped me with pulling up my 2024 Cadillac XT5 and gave me the best deal that I thought he could.. He was very kind andf helpful through the whole process.
— Agnes C. ,
Mike was very knowledgeable about the Volvo we purchased. We wanted a white vehicle, which Serra did not have on site, and Mike seamlessly took care of getting what we wanted.
— Cindy M. ,
Excellent communication, very responsive to requests for information, professional and provided exceptional customer service.
— Camille S. ,
Professional, knowledgeable, helpful, patient….Mike did a great job!
— Elisabeth G. ,
He was very considerate and helpful. When I asked for further assistance, I couldn’t believe how fast he processed my request and followed up on everything and got things done! He is very knowledgeable about Cadillacs and a pleasure to work with.
— Norma N. ,
Great experience with Mike!! He was very patient, answered all of my questions and told me over and over to call or drop in with any help I may need in figuring out all the new features.
— Marilyn H. ,
Mike made the whole process very easy and he was very patient and knowledgeable with all my questions. Awesome experience!
— Eric K. ,
Our experience with Mike was outstanding! He is knowledgeable about the vehicles and the purchasing process. He is easy to work with and happy to help long after the deal is done. He’s a great guy!
— Catharine P. ,
Excellent! Extremely knowledgeable. Answered every question. Easy to work with!
— Noreen B. ,